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ϹϽ ڸ Harvard business review Korea
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ڵ [ISSN] :   2288-856X
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  ϹϽ ڸ Harvard business review Korea

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  ͷ ٶϴ. ( 02-6412-0125 / nice@nicebook.kr)


    









 






SPOTLIGHT ON
̲
p.70 LEADERSHIP GE  ȭ׳ HOW I REMADE GE R. ̸Ʈ
p.98 GLOBALIZATION GE ۷ι GES GLOBAL GROWTH EXPERIMENT ۷ι- ؼϴ Ƽ
p.102 MANAGING PEOPLE REINVENTING TALENT MANAGEMENT ۷ι GE ֳθƽ Ȱ Ƽ ɽ
p.106 COMMENTARY ON SPOTLIGHT 21 忡 ȭ ۷ι
p.110 COMMENTARY ON SPOTLIGHT ̸Ʈ , DZȯ
 
THE BIG IDEA ڳ
p.51 ARTICLE , Ϸ ϴ DRONES GO TO WORK ũ ش
p.59 DATA DRONES TAKE OFF
p.64 VIDEO ӽ ޴ȭ Ȱϴ TETHERED DRONES SERVE AS TEMPORARY CELL TOWERS
p.65 ARTICLE ִ ? DOES A DRONE DO THAT? HBR
p.66 ARTICLE  οұ? GROUNDED: HOW TO INTEGRATE ETHICS INTO YOUR DRONE STRATEGY ̾ 콺
 
Features
p.114 LEADING TEAMS ϴ 200% Ȱ The Overcommitted Organization ϴ ƴ. ذ ΰ? ũ ٽ, ̵ K.
p.124 MANAGING YOURSELF ູ Happiness Traps 忡 ࿡ ִ Ű
p.134 OPERATIONS ¶ The Surprising Power of Online Experiments A/B׽Ʈ 迡 ִġ  Ϻ, ũ
p.144 ECONOMICS & SOCIETY Managing Our Hub Economy Ŀ ô , , ׸ Ʈũ ̾ȽƼ, ī R. ī
p.156 MARKETING ȸ ΡCompeting on Social Purpose ȸ ȿ Ų 귣 ε帮Խ , ϶
p.166 COMPENSATION ۿ ǥ Comp Targets That Work ε ý ϰ Ϸ ũ ȶ, ȥ, й
p.174 NONPROFIT MANAGEMENT ٲ ڼȰ Audacious Philanthropy ȸȭ ҷ 15 ڼȰ Ʈ, ̺ ׸
p.186 OPERATIONS 츮 ϴ°?Why Do We Undervalue Competent Management? ̴ Ǹ ʰ پ ̴. Ŀ , ÷ ,
p.196 MANAGING ORGANIZATIONS 濵 ̴̻ Management Is Much More Than a Science ֵ ǻ Ѱ L. ƾ, 񽺺-̽
 
IDEA WATCH ֽ ̵
p.18 ENTREPRENEURSHIP ƶ ǡ,ӿ ä и When Hiring Execs, Context Matters Most 硯 Ѿ Ѵ. ֽ 濵 ġ ̵ Բ ҰѴ.
p.26 DEFEND YOUR RESEARCH ܸ ̸ 󰣴 We Look Like Our Names ̸ ִ ?
p.28 ORGANIZATIONAL CULTURE 丮, ȸ ġ ϴ ְ Use Stories from Customers to Highlight Your Companys Purpose ī ɽ
p.30 SALES 6 6 Reasons Salespeople Win or Lose a Sale Ƽ W ƾ
p.32 PRODUCT DEVELOPMENT The Benefits of Taking a Slower Approach to Innovation ۵, 䵥 ε帮Խ ŸƼ
p.36 LEADERSHIP Ͻ SF о ϴ Why Business Leaders Need to Read More Science Fiction
p.38 MANAGING YOURSELF ̰ θ  ó ϳ How to Handle Work When Your Child Is Sick ̵ ٿ︵
p.40 LEADERSHIP 鿪 ̰ ߴ Being Too Busy for Friends Wont Help Your Career
p.43 ߵ eĿӽ ũ CEO Souq.coms CEO on Building an E- Commerce Powerhouse in the Middle East ߵ eĿӽ ʿ ŷڸ γ

EXPERIENCE Ŀ
p.206 MANAGING YOURSELF Ŀ ģ Could Your Personality Derail Your Career? ̶ ش Ű 丶 -ũ
p.210 CASE STUDY ߰ â When Its Time to Expand Beyond the Base VIP ȸ ϴ ͽƮ ̺Ʈ ȸ Ƽ, ̴ Ÿټָ
p.216 SYNTHESIS ߸ Game-Changing Inventions ̵ ° ٸ
p.163 LIFES WORK Ŭ ƮMICHAEL STRAHAN

DEPARTMENTS
p.12 Editors Pick
p.14 Contributors
p.218 Executive Summaries








7.8ȣ պԴϴ.







GENEROSITY BURNOUT THE NEW SALES IMPERATIVE ENERGY STRATEGY FOR THE C-SUITE

CEO Գ Ʈ
ӿ 17000 м 1 4 ൿƯ PAGE 74

SPOTLIGTH 31
'ȣ() Ż'
Adam Grant, Reb Rebele

STRATEGY 118
Դϱ
Leandro DalleMule, Thomas H. Davenport

INTERVIEW 130
θ 'ɼ B'
Sheryl Sandberg, Adam Grant

DECISION MAKING 84

Bart de Langhe, Stefano Puntoni, Richard Larrick





















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